Introducing the Destination Collection: Vacation Hair, All Year Long
Blonde that feels like Santorini sun. Brunette as rich as Havana nights.
If you’re ready to take your installs from predictable to unforgettable, Platform Hair Co.’s newest launch is your ticket there, no passport required.
Meet the Destination Collection, eight brand-new, hand-crafted color offerings built into our strongest, most consistent hair yet: Premium Pro (soon to be available in 30 colors.) You will definitely want the inside scoop on our latest launch.
This dreamy lineup features vacation-inspired shades designed to capture that golden-hour glow — whether your client’s vibe is bright and beachy or rich and romantic.
Where Color Meets Consistency: Why Stylists Love Premium Pro
At Platform, we’ve always believed great installs start with great hair. But great color? That’s what sets the tone for the whole look.
With the Destination Collection, you don’t have to compromise. You're getting flawless color + flawless performance in one.
Here's what makes Premium Pro hair the best in the industry:
✔️ Available in WEFTS and MICRO K-TIPS
✔️ Long-lasting, fade-resistant color
✔️ Strong keratin bonds & reinforced wefts that stay thin but sturdy
✔️ Thicker, fuller strands from root to tip
✔️ 9-step quality control for unmatched consistency
Whether you're blending babylights or building bold dimension, every shade was crafted to deliver rich, dimensional tones that wear beautifully — from first install to final removal.
Engineered for Stylists. Built to Last.
Premium Pro was over a year in the making — a complete overhaul of everything we thought extension hair could be.
We know the frustrations from working behind the chair: inconsistent quality, fast-fading color, flimsy bonds that don’t hold up. So we took control of the process. From sourcing to coloring to manufacturing, every strand of Premium Pro hair was created with intention and tested for performance.
Because as stylists, your tools should work as hard as you do. And your clients deserve hair that feels as incredible as it looks.
Ready to Shop the Collection?
The Destination Collection is available NOW — but these shades won’t stay in stock for long.
Want to see more? Click below to shop the collection and get your hands on the shades everyone will be asking for this season.
Shop the Destination Collection